Effective Date: 1st June 2026  |  Applies To: Canada Only  |  Last Updated: 10th June 2026

Transparency Commitment: Whisker's Kingdom is committed to full transparency about our commercial relationships. This policy complies with Canada's Competition Act, Advertising Standards Canada (ASC) guidelines, and the Canadian Affiliate Disclosure requirements introduced following the UCENet Sweep Report on misleading affiliate marketing.

Part A — Affiliate Marketing Disclosure

1. What Is Affiliate Marketing?

Affiliate marketing is a commercial arrangement in which Whisker's Kingdom may earn a commission or referral fee when you click on certain links on our website and make a purchase or take another qualifying action on a third-party website. This does not affect the price you pay — you pay the same whether or not you use an affiliate link.

2. Our Affiliate Relationships

Whisker's Kingdom may have affiliate or referral relationships with the following types of companies:

• Pet product brands and suppliers whose products we review or recommend

• Canadian pet service providers (veterinary services, grooming, insurance)

• Pet food and supplement companies operating in Canada

• Amazon.ca and similar retail platforms through their affiliate programmes

• Shopify and related apps used in our store operations

Important: The existence of an affiliate relationship does not influence our editorial opinions, product reviews, or recommendations. We only recommend products we genuinely believe are beneficial for your pet. However, as required by Advertising Standards Canada and Canada's Competition Act, we disclose these relationships so you can make an informed decision.

3. How We Disclose Affiliate Links

In compliance with Canadian affiliate disclosure requirements and the ASC's Canadian Code of Advertising Standards, we disclose affiliate relationships as follows:

1. On individual pages and posts: Pages containing affiliate links will include a clear disclosure statement near the top of the page, such as: "This page contains affiliate links. We may earn a commission if you make a purchase."

2. In product reviews: All sponsored or affiliate-driven product reviews are clearly labelled with "[Sponsored]", "[Affiliate Link]", or "[Paid Partnership]"

3. In email newsletters: Commercial emails containing affiliate links will disclose this in the email body in accordance with CASL requirements

4. On social media: Posts featuring affiliate or sponsored content will include #ad, #sponsored, or #affiliate hashtags in compliance with ASC guidelines

4. Your Rights as a Canadian Consumer

Under Canada's Competition Act, you have the right to receive clear, accurate, and non-misleading information about products and commercial relationships. Whisker's Kingdom commits to:

• Never misrepresenting a product's features, benefits, or price to earn affiliate income

• Never engaging in drip pricing or hiding fees in affiliated product recommendations

• Always substantiating performance claims made about products we recommend, per the Competition Act (as amended by Bill C-59, June 2024)

• Reporting misleading affiliate advertising through Advertising Standards Canada (ASC) if discovered from third parties

Part B — General Website Disclaimer

5. General Information Disclaimer

The content on whiskerskingdom.ca — including but not limited to product descriptions, articles, guides, videos, and recommendations — is provided for general informational purposes only. It does not constitute professional veterinary, medical, nutritional, or legal advice.

Veterinary Disclaimer: Always consult a licensed veterinarian for advice about your specific pet's health, diet, medications, or medical conditions. No content on Whisker's Kingdom is a substitute for professional veterinary care.

6. Product Information Disclaimer

Whisker's Kingdom operates through Shopify Collective, which means product information — including descriptions, images, ingredients, and specifications — is provided by our suppliers. While we take reasonable steps to verify accuracy:

• We cannot guarantee that product information is always complete, current, or error-free

• Product images are for illustrative purposes and may not perfectly represent the final product

• Ingredient lists and nutritional information should be verified directly with the manufacturer before purchase, especially if your pet has specific dietary requirements or allergies

• We are not liable for errors in supplier-provided product data, subject to your rights under Canadian consumer protection law

7. Results Disclaimer

Any pet health outcomes, behavioural improvements, or benefits described on our website are not guaranteed. Results may vary based on your individual pet's breed, age, health status, and other factors. Testimonials or reviews shared on our website reflect the experiences of individual customers and do not constitute warranties.

8. Third-Party Website Disclaimer

Our website may contain links to third-party websites, including supplier pages, affiliate partners, and external resources. We are not responsible for the accuracy, content, privacy practices, or conduct of any third-party website. A link does not imply endorsement or affiliation beyond what is explicitly disclosed in this policy.

9. Price & Availability Disclaimer

All prices displayed on Whisker's Kingdom are in Canadian Dollars (CAD) and are subject to change without notice. Product availability depends on our suppliers through Shopify Collective and may fluctuate. We reserve the right to:

• Correct pricing errors and cancel orders placed at incorrect prices

• Discontinue products or limit order quantities without prior notice

• Adjust promotional pricing subject to our current terms

10. Earnings & Performance Claims Disclaimer

Any claims about product performance, pet health outcomes, or nutritional benefits on this website are made in good faith based on available scientific evidence and supplier-provided data. In accordance with Canada's Competition Act (as amended by Bill C-59, 2024), all performance claims are substantiated. If you believe a claim is inaccurate, please contact us at support@whiskerskingdom.ca and we will investigate and correct it promptly.

11. Contact for Affiliate or Disclaimer Enquiries

For questions about our affiliate relationships, sponsored content, or any disclaimer on this website:

• Email: support@whiskerskingdom.ca

• General support: support@whiskerskingdom.ca

• Legal enquiries: support@whiskerskingdom.ca

Report a Concern: If you believe any content on Whisker's Kingdom is misleading or violates Canadian advertising standards, you may report it to support@whiskerskingdom.ca with subject [Report a Concern]